LVS Hub
Posts
The new wave of social commerce 🤳

The new wave of social commerce 🤳

LVS Hub
August 12, 2024

Issue 14 | 12th August 2024

Hello and welcome to your weekly dose of LVS Hub.
Every Monday, we share the latest news and trends, upcoming live shopping shows, and free resources for you to Go-Live like a Pro!

This week’s video and shopping news

🎬 The top 12 YouTube Shopping creators
The program allows creators to earn commissions by promoting products in their videos. Viewers can easily purchase featured items without leaving the platform. To be eligible, your channel must be part of the YouTube Partner Program with over 10,000 subscribers. Your content can't be made for kids, and you must be based in the US or Korea. Here are the top 12 creators.
🧴Nivea launches on TikTok Shop
Becoming one of the first major health and beauty brands to do so. This allows customers to buy products directly through the app. The move follows successful launches in Asia and targets a younger demographic. Nivea aims to expand its e-commerce reach and engage with consumers on their preferred platform. See here.
🎲 Amazon is partnering with TikTok & Pinterest
Amazon has expanded its social commerce reach by partnering with TikTok and Pinterest. This new integration allows users to purchase products directly from Amazon ads within these social media platforms without leaving the app. By linking their Amazon accounts, users can access real-time product information, pricing, and Prime. Read more.