Welcome to our weekly newsletter 🛒 🛍️

Hello and welcome to your weekly dose of LVS Hub.
Every Monday, we share the latest news and trends, upcoming live shopping shows, and free resources for you to Go-Live like a Pro!

This week’s video and shopping news

1.  🛌 IKEA’s immersive sleep experience

   IKEA is launching a free, interactive pop-up in NYC from the 8th August to help you get a better night's sleep. The "IKEA Sleepeasy" experience will include installations, live music, and a silent disco. The aim is to explore the six key factors for restful sleep: comfort, light, temperature, sound, air quality, and decluttering. Read more.

2. 💋 P.Louise £1.5M record sales on TikTok Shop

   Beauty brand, P.Louise has smashed the UK record for TikTok Shop revenue, earning over £1.5 million in just 12 hours. The brand sold two products every second during its live event. Founder Paige Williams attributes the success to a strong connection with customers on TikTok. See here.

3. 💸 Pinterest’s revenue up 21% YoY to $854M

   By introducing shoppable features like video shopping ads and improved search functionality, Pinterest has been able to help Gen Zs discover and buy products more easily. This strategy is paying off, with revenue up 21% year-over-year to $854M. Learn more.

This week’s live shopping shows & replays ▶️

🧚‍♀️ Wear Now, Wear Later by Free People

🏓 FRAME Breakfast Club takeover by Uniqlo

🧖‍♀️ Sensitive skin masterclass with Ren by Marks & Spencer

This week’s free resources and tools 🛠️

A quick explainer video on how we work at LVS Hub

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Thanks for reading and see you next week!