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The comeback of live commerce🤳

Issue 23 | 14th October 2024

Welcome to our weekly newsletter 🛒 🛍️

Hello and welcome to your weekly dose of LVS Hub.
Every Monday, we share the latest news and trends, upcoming live shopping shows, and free resources for you to Go-Live like a Pro!

This week’s video and shopping news

  1.   📡 QVC UK launches a sponsored radio campaign

    QVC UK has partnered with Bauer Media to launch its inaugural radio sponsorship campaign. The campaign will run across Magic Radio and Greatest Hits Radio, aiming to reach Gen X women and position QVC as the go-to shopping destination for the festive season. Read more.

  2. ⏱️ Luxury watch retailer, The 1916 Company begins live shopping

    Every Wednesday, viewers can discover new arrivals, rare finds, and investment-worthy pieces. Interact with hosts and advisors via live chat for a personalised shopping experience. Their first episode debuted last Wednesday. Learn more.

  3. 👍 Meta's new AI video tools boost paid ads

    Meta has introduced two new generative AI tools to help e-commerce advertisers create more video ads. The tools, Video Expansion and Image Animation, allow advertisers to easily adapt their existing content into Instagram Reels format. See here.

This week’s live shopping shows & replays ▶️

⚱️ How to do glam everyday by Marks & Spencer

⌚️ Great Watches Under $10,000 by The 1916 Company

  🎃 Trick or Treat Beauty by Avon

This week’s free resources and tools 🛠️

How To Start a Jewellery Business - Shopify

What do you think of our newsletter? Let us know at [email protected] 

Thanks for reading and see you next week!