Welcome to our weekly newsletter 🛒 🛍️

Hello and welcome to your weekly dose of LVS Hub.
Every Monday, we share the latest news and trends, upcoming live shopping shows, and free resources for you to Go-Live like a Pro!

This week’s video and shopping news

1. 🧩 LEGO launches a live shopping channel in the US

   LEGO launched its first live shopping show on 22nd October for its Ideas Botanical Garden set. The 50 min show featured 8 products ranging from $12 to $330 and a giveaway for a chance to win a signed set. It has been announced that the next show will take place on November 7th, but no products have yet been confirmed. Watch and shop the replay.

2. 🍨 Gelato integrates with TikTok Shop

   Gelato, an on-demand production platform, has partnered with TikTok Shop to allow creators and sellers to offer custom products directly. Currently available in the US and UK, this integration enables creators to design, add, and manage products from Gelato's interfaces and fulfil orders directly from TikTok. Learn more.

3. 🇮🇳 YouTube Shopping launches in India

   YouTube Shopping will allow creators in India with over 10,000 subscribers to tag products from brands like Flipkart and Myntra in their videos and earn commissions on sales. The feature can be used on regular videos, Shorts, and live streams on all devices. Creators can tag up to 30 products per video and see sales in real-time. See here.

This week’s live shopping shows & replays ▶️

🚺 Cosmo’s Christmas Countdown by TikTok Shop

 🧩 New set reveal by LEGO

📆 Unpack the beauty advent calendar by Marks & Spencer

This week’s free resources and tools 🛠️

11 Video Marketing Trends - Shopify

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Thanks for reading and see you next week!